Services
Berkshire Web Wizards is a digital marketing agency.
What we do:
Keyword Research:
Researching the keyword space in which your business and website exist. Niche discovery with the keyword space. Leveraging the keyword niche.
Competition Research:
Finding and targeting the competition in your keyword space. In depth analysis of the competitor website, determining web position within the search space, Google Page Rank, link analysis. No BS assessment of where you are and where you want to be on the web within search.
Viral Marketing:
Word of mouth, Viral channels thought the social network space. Online Press Releases with links. Technorati and Twitter.
Social Network Branding:
Creation on your business identity within appropriate social networks. Branding through business identity within various social networks. Using these identities to get your message across the web through broadcasting specific media direct to appropriate groups within these social networks. Creation of ‘groups’ within these social networks around interests aligned with the focus of your business identity.
Website Design / Salvage:
We feel that there is a good strategy in website salvage. Doing alteration to an existing site to leverage the existing Google Page Rank and Links. Uploading new content to old sites. Creation of new parallel sites created with Wordpress to increase indexing of new, original content within the existing keyword space to drive new traffic through the natural search space.
Rus Miller has recently joined our team. Rus Miller is and excellent developer, being able to work in CSS, PHP, Flash, Java, Joomla and Drupal. We are very excited to have him join us. Outside of work he has been recently doing for us, his work can be seen at his site MonoVision.
Content Creation:
We write great original content that is both conversational, informational and educational to people coming to the site. More importantly, this content is written with your keyword space as a backbone, to get indexed in the natural search space to drive traffic to your site and business. Writer/Editor Mickey Friedman. Mickey’s site PenguinsUnited
Google Adwords:
We are experts in writing Google Adwords campaigns, filled with relevant copy and action words. We will structure your Google Campaigns and Adgroups to maximize your ROI (Return On Investment) within Google’s paid search. Combined with custom landing pages and unique URLs with content and images that mesh with your ongoing paid search campaigns, we can drive traffic to your site which will have far higher conversion that your have had before. Don’t have a Google Adwords account ? Let us build you a custom campaign that will get your more business than you could have ever imagined.
Photography:
‘A’ list photography and photo shoots along ‘editorial’ and ’story’ lines to deliver the essential visuals for your webisite and business by experienced professional photographer Kit Latham.
Words. How do words relate to your website.
It is the words your customers use that defines how customers are finding goods and services on the the web. We find those words for you. We integrate the words the people you want to attract to your business into your website.
The Web is an open, dynamic marketplace that is increasingly cluttered with competitors We understand SEO + SEM. Words are text when on a website.
These words are collectively called Keyword Research. Keyword Research is the backbone and mainstay of any Search Engine Optimization or Search Engine Marketing Campaign. (SEO + SEM)
It isn’t about building a keyword list of the words you use to describe your product. It’s the words your customers use that will really make the difference
We are experts at competitive analysis that examines your web presence and what your brand is up against in the search market. Analyze and optimize your campaign in real-time to ensure that your return on investment is positive from the start
We understand even if no one’s searching for your product by name, they are searching for the benefits and features that your product provides. We help you target those interested people and speak to them with their own terms.
Viral Social Networks
You have heard the buzz about Facebook, Flickr and YouTube. These are three of the top Social Networking sites on the Internet today. What is a Social Networking site ? If you don’t know, don’t panic.
Social Networks are the fastest growing destination sites on the Internet today. We know are way around these networks, to help you and your brand get a foothold in the Web2.0 Social Network scene.
We can create user and brand identities to help get the word out to the user based tagging communities that make up the most active communities on the web today.
Flickr - YouTube - ma.gnolia - twitter -Facebook - 9rules - 43things - del.ici.ous - LinkedIn - ecademy - Behance
Splash
First impressions are so important on the Internet. If someone checks out your site on the Web, even if it is just to validate your credibility by looking up your web address, you have better look good.
Having an old website that has bad graphics, lousy navigation and slow response will only give the impression that you are out of touch, and that the online experience is not something you take seriously.
It is essential that your website is able to put forth credibility and validate your turf on the web.
Interactive design and visual design are the building blocks that communicate with your customers, and that is something we do very well. From original content creation, both text, copy and images, to the implementation of a clear direction, we can fit your needs.
Perhaps it’s time to scrap that old site, and create something that communicates the messege of confidence and clarity.

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